Agentic commerce: Rethinking e-commerce with AI

Jonathan Stouby Nielsen, Cernel AI

Agentic commerce is a new, AI-first way of interacting with e-commerce. It significantly changes the modus operandi for e-commerce practitioners and consumers alike, but that doesn't mean we need to start from scratch.

This talk highlights both how agentic commerce is new and exciting, but also the parts where you can still combine your existing tools to great effect, such as engineering context for agents or applying your domain-specific expertise to help improve their performance.

Bio: 
Jonathan is a data scientist specializing in building agentic context layers for e-commerce. In his current position at Cernel, he enables customers to apply their existing domain expertise with the scalability of AI agents.